The New Rules of Online Dating in Midlife

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The New Rules of Online Dating in Midlife (October 2026)
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The New Rules of Online Dating in Midlife

Tuesday 27th October 2026
7:00pm
Online Webinar

Join us for a free live webinar with Dr Mairi Macleod, behavioural scientist and dating consultant, exploring the new rules of online dating in midlife.

Online dating has changed enormously. The apps have changed, the way we meet and communicate has changed and, if you are returning to dating after a long relationship or simply finding that online dating is not quite working for you, it can be difficult to know where to begin. Which dating app should you choose? What makes a great profile? How do you work out who is genuinely worth getting to know? And how can you protect your time, energy and boundaries without losing the enjoyment and possibility of meeting someone new?

Following our popular A New Chapter: Dating in Midlife conversation, we are delighted to welcome Mairi back to the Really Helpful Club for a new online masterclass looking at how to navigate online dating with greater confidence, clarity and a better understanding of what you are looking for. Drawing on behavioural science and six years of experience helping women find meaningful, lasting relationships, Mairi will explore choosing the right dating app, creating a profile that feels authentic, recognising which connections are worth your time, spotting potential warning signs, starting more interesting conversations and making the move from online conversation to a first date. There will also be plenty of time for Q&A, giving you the opportunity to ask Mairi about your own experiences, concerns or online dating dilemmas.

This is not about learning how to date perfectly. It is about approaching online dating with more confidence, curiosity and clarity, while staying true to your own values and boundaries.

What to Expect

  • A live online masterclass with Dr Mairi Macleod
  • Fresh insight into the world of online dating in midlife
  • Advice grounded in behavioural science and real life experience
  • Guidance on dating apps, profiles, conversations and first dates
  • Advice on recognising warning signs and protecting your time and boundaries
  • A welcoming Q&A and discussion

Event Highlights

  • Discover how to choose the dating app that is right for you
  • Learn how to create an authentic and engaging dating profile
  • Understand how to recognise connections that are genuinely worth exploring
  • Feel more confident starting conversations and moving beyond endless messaging
  • Learn how to approach a first date with greater confidence and clarity
  • Come away feeling more positive about the possibilities of online dating

About Dr Mairi Macleod

Dr Mairi Macleod is a behavioural scientist and dating consultant who specialises in helping women find happy, lasting relationships. For the past six years, she has been running an online programme helping women navigate dating and find the right partner for them. Her work combines science based advice, practical experience, one to one support and group guidance. Mairi holds an Honorary Research Fellowship with the University of Stirling and is collaborating on research into partner choice and acquisition in older adults. For more than 20 years, she has written for the press on relationships and attraction, with work appearing in publications including New Scientist, The Observer, The Sunday Times, Psychology Today and HuffPost. She has also pioneered ways of applying behavioural research to support women in both the workplace and in relationships. To find out more about Mairi’s work, visit datingevolved.com.

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Tickets

The numbers below include tickets for this event already in your cart. Clicking "Get Tickets" will allow you to edit any existing attendee information as well as change ticket quantities.
The New Rules of Online Dating in Midlife (October 2026)
£ 0.00
Unlimited

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